Finance / Strategie / Branding / Producten / Touchpoints / Activatie

Start-up Shinn is op missie om het taboe op intieme huidverzorging op te heffen. Equals Three begeleidde hen met succes naar de markt met een merk dat betrouwbaarheid en vertrouwen uitstraalt.

Minimal packaging design

While the light-gray base color emits reliability, the bright-colored, minimal illustrations make the packaging stand out in a classy way. The shapes aren’t perfect, accentuating that Shinn’s products are for everyone.

Intimate hygiene routine

By using timestamps as a visual element in campaigns, Shinn can communicate their goal of making intimate skin care part of our daily hygiene routine. The photographs – close-ups of imperfect, real intimate skin – reinforce the accessibility of Shinn.

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